January 2007 Archives
FastCompany.com has a great article on the process of innovation at Toyota. At Toyota, the process of making automobiles is the paramount concern and thus they are able to outperform all other car manufacturers
Link to Creativity And Innovation Driving Business: Co-Creation driving Innovation
Sanjay Dalal makes a compelling case for involving customers in new product and service innovation. The internet allows companies a much richer medium to conduct conversations with customers and now find ways to tap into their customer's imagination through conversation.
